OMG!!!!
Why is my diary not as full as other therapists?
What am I doing wrong?
Why are they busier than me??
OK, before i go on let me get one thing straight! Social media can be fake! Seriously FAKE!
Also what we tend to do on social media is compare our 2nd chapter in business to someone's 20th chapter, which when we look at it like this, is completely unrealistic! No wonder it stresses therapists out!!
Here's where a lot of small businesses go wrong when starting out!
The focus SOLEY on social media as a form of marketing when they are seriously missing VITAL steps they should be taking to actively build their businesses.
Don't get me wrong. Social media works BUT it work's better when we are established!! Unless you have a small fortune to invest every month in advertising, that is & even then, it could flop! If you're a therapist wanting to actively build a bigger client base then just relying on social media isn't going to work. There are a multitude of other resources you utilise to build it that you probably haven't even considered. Best thing too! These steps will help you feel way more productive about your business growing too because you will have the tools you need to take control of it & grow!! Two things are imperative..... Business momentum. Actively planning our work. Unless we do this, it will feel like we're playing darts blindfolded. This isn't a salon-specific tip. This is a business tool. Active planning - consistent effort - realistic timescales will take your business to another level. Trust me!! I have been there, rebuilt my business a few times due to moves & in the end. I learnt that our business's progression is 150% controlled by US!! By the amount of effort we put into making it work. That doesn't mean we work ourselves like a dog. It means we get smarter & we actively make it happen! We are nearing the end of 2021. Lets do something proactive to ensure you go into 2022 with a BANG!! By investing your time in yourself, it will pay off tenfold!! Hope you had the best day today!
Love Alex xx
Comments